Playoff position could prove critical for the Nashville Predators
The latest report on paid attendance paints a fairly gloomy picture for the Nashville Predators, with an average of 13,060 through 19 home games reported yesterday by John Glennon, down roughly 3% from a season ago. At risk here is 25% of NHL revenue sharing, worth somewhere in neighborhood of $2-4 million, if the Predators don't achieve the critical 14,000 mark (among other targets required under the CBA).
Do the Preds have a chance at hitting 14K, and why are their numbers down from last season? Let's take a look at the details...
Besides the general economic condition (10% unemployment certainly doesn't help), a jam-packed schedule in November that included 8 home games in 17 days made it difficult to pack the house consistently. That also meant that the 19th home game came on December 15, as opposed to January 8 last year. Simply put, last season's schedule catered more to the "post-football bump" that the Predators typically experience in attendance once the college and pro football seasons are through.
So what does that mean for the Preds as they head down the stretch?
Last season, in the final 22 home games Nashville averaged 14,785 in paid attendance. If they achieved that same figure this year, the average for the entire season would come to 13,986, just short of the target.
But you can bet that the playoffs will play a large role here - remember, they are included in these figures, both for NHL revenue sharing and for the relevant clauses in the Sommet Center lease. UPDATE: The CBA is actually maddeningly unclear as to whether playoff ticket sales are included. I am attempting to get confirmation on this. If not, the magic number to qualify for full NHL revenue sharing becomes 14,812 as outlined below. For the purposes of the Sommet Center lease, and whether the team can void the lease early, playoff results do count towards the average.
What I've done below is outline 3 scenarios. One involves the team stumbling down the stretch, averaging only 14,500 in the final 22 home games and falling short of the playoffs. Obviously, they miss the target.
In the second, they make the playoffs and play three home games, which helps them hit the magical 14K. The final option shows what they'd do by making a 2nd round as well. Both of those final two scenarios use what I see as conservative estimates of 14,600 average paid attendance in the final 22 regular season home games, followed by 16,000 in the 1st playoff round, and 16,500 in the second.
If they match last year's 14,785 for the final 22 and make the playoffs, it's a slam-dunk that they'll achieve 14K. If the Preds can do better than that 14,785 value, they'd need 14,812 during the final months of the season to hit the target without taking the playoffs into consideration.
And remember, if you still have some Christmas shopping to do, you can always get that special someone tickets to a Predators game:
For discounted tickets to any Nashville Predators home game, you can follow this link and use the special offer code "PREDS".
| No playoffs | ||
| games | average | total |
| 19 so far |
13,060 | 248,140 |
| final 22 | 14,500 | 319,000 |
| 41 | 13,833 | 567,140 |
| 1st Round | ||
| games | average | total |
| 19 so far |
13,060 | 248,140 |
| final 22 | 14,600 | 321,200 |
| 3 playoff |
16,000 | 48,000 |
| 44 | 14,030 | 617,340 |
| 2nd Round | ||
| games | average | total |
| 19 so far |
13,060 | 248,140 |
| final 22 | 14,600 | 321,200 |
| 6 playoff |
16,250 | 97,500 |
| 47 | 14,188 | 666,840 |
1 recs |
9 comments
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Comments
I’m going to have to dig into the CBA a little. I know that the lease specifies 14k not including exhibit or preseason games. Exhibit 49 of the CBA mentions through the regular season for revenues several times … I don’t recall seeing the window for paid attendance spelled out as including the playoffs or not.
Have I mentioned how much I hate the vague language of the CBA?
I’ve amended the text above until I can get confirmation on the CBA wording. It’s surprising that they don’t have it specifically spelled out in there, considering how everything else is.
The references in Article 49 of the CBA to regular season revenues is for the purposes of determining who will be a contributor to or beneficiary from revenue sharing, and to what extent.
More fun than a stick to the face!
On the Forecheck is SB Nation's blog covering the Nashville Predators.
Wow. I don’t mean this in a bad way, and it isn’t a shot at you guys.
I had no idea how educated the fans were on this very issue. I am coming to On the Forecheck for all my CBA advice in the future!
I get that “post football bump”, but what I can’t understand is why the team wouldn’t have better numbers at home with the quality of play the team has had. Their record is definitely better than ours so far…though we have a pretty awesome home record in Vancity…
Long season though. If things go up and down, is your attendance that tied to the vagaries of the team?
Or is it just that the NCAAF fans won’t even consider their “2nd” option until the 1st is done playing?
I like the Preds…which brings me to my last question.
Do you guys think that if they do fall below that the team would immediately move? By that, I mean, is their a faction of the ownership that would view that as a good thing to get them into another…say…more Canadian market?
Shitty to even be talking about this when your team is challenging for the division lead and playing pretty great hockey.
Happy Holidays…
The earliest use of the word with the spelling we recognize today is found in "L'Acadie: or Seven Years' Exploration in British America" by James Edward Alexander, published in 1849:
We also met a lusty fellow in a forest road with a keg of whisky slung round him who called to us 'Come boys and have some grog, I'm what you call a canuck"
Those are fair questions; the unfortunate thing about the competetive team not drawing so well is that all the evidence appears to point to playoff success as the key to drawing in the casual fan and the corporate sponsors, judging from Dallas, Tampa, Carolina, etc.
I for one don’t see any danger of an immediate move, as this team doesn’t bleed money as in Phoenix. As constructed, it basically breaks even.
More fun than a stick to the face!
On the Forecheck is SB Nation's blog covering the Nashville Predators.
by Dirk Hoag on Dec 23, 2009 9:17 PM EST via mobile up reply actions
The paid numbers are a little below last year’s but ahead of the two preceding seasons through 19 games. Worrisome, but not truly behind the eight ball yet. Our traditional climb in paid attendance begins around mid-January so we’re still ok based on the historic timeline.
Trying to figure out how to boost paid attendance in Nashville is akin to untying the Gordian knot. Early season on ice success hasn’t translated to higher ticket sales. We had higher paid numbers with last year’s roster than when Kariya, Hartnell, Vokoun, Timonen, etc were on the roster. Make the post season and we’re good on both the attendance and probably the financial fronts. (Post season attendance counts for the lease). 2-3 home playoff games could counterbalance the financial loss should we come up a few short of 14k.
not too late yet...
I think the points the team have piled up putting them in the playoff race will stand them in good stead as they try to sell tickets coming into Jan/Feb/March. Being a long shot last year made them a tougher sell and the mgmt still managed to sell some tix. This group should get some traction this yr with the ties they have managed to build, a full year in place, better placement in the standings, and a winning product on the ice of late. If they can keep up the point pace, that is.
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More fun than a stick to the face!
On the Forecheck is SB Nation's blog covering the Nashville Predators.
The Black and Blue Package
I’m sure we’ve all seen the black and blue package on predators.nhl.com. When our Preds ticket rep called us about the deal, we had to hold off because of the oncoming Christmas season etc, but now that the season’s over, there are four or five of us who will be purchasing the package. I imagine we’re not the only ones with that line of thought.
I’m betting we’ll make it prior to the addition of the playoff numbers.

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